![]() ![]() The campaign is being led by Sarah Gardner, who was previously the vice president for external affairs at Thorn, a nonprofit founded by Ashton Kutcher and Demi Moore to combat child sexual abuse online. The Heat Initiative timed its campaign ahead of Apple’s annual iPhone unveiling, which is scheduled for Sept. These reports do not always reflect truly abusive material some parents have had their Google accounts suspended and have been reported to the police for images of their children that were not criminal in nature. Google made 875,783 reports, while Facebook made 22 million. In the United States, Apple made 160 reports in 2021 to the National Center for Missing and Exploited Children, a federally designated clearinghouse for abusive material. Last year, eSafety Commissioner in Australia issued a report criticizing Apple and Microsoft for failing to do more to proactively police their services for abusive material. Governments around the world are putting pressure on Apple to take action. It has made those tools available to app developers as well. It’s designed to prevent the creation of new child sexual abuse material and limit the risk of predators coercing and blackmailing children for money or nude images. Neuenschwander said.Īpple, he added, has created a new default feature for all child accounts that intervenes with a warning if they receive or try to send nude images. “Scanning for one type of content, for instance, opens the door for bulk surveillance and could create a desire to search other encrypted messaging systems,” Mr. In Apple’s letter, Erik Neuenschwander, the director for user privacy and child safety, said the company had concluded that “it was not practically possible” to scan iCloud photos without “imperiling the security and privacy of our users.” It shared the correspondence with Wired, a technology publication. Then, on Thursday, the company responded to an email from the Heat Initiative with a letter that defended its decision not to scan iCloud. In early August, its privacy executives met with the group of investors, Mr. “We thought a proposal would wake up management and get them to take this more seriously.”Īpple has been quick to respond to child safety advocates. ![]() “Apple seems stuck between privacy and action,” said Matthew Welch, an investment specialist at Degroof Petercam.
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